CHALLENGES
To give FTW a clean and unique look and distinctive appearance, I sought inspiration from various sources. I soon recognized that the majority of fantasy football websites had a dated design, compelling me to think totally outside the norm.
OUR SOLUTION
To give FTW that cutting-edge appearance it needed, I decided to design the hero section with a parallax effect mixed with a silent background videos scattered across the parallax zoom out. To get website visitors excited to join FTW, I found a compilation of some top NFL highlights and chopped it up into small videos inside circle masks to create the effect. I additionally had to source the right typography, color palette, and accompanying images. The original dark blue football helmet logo for FTW was a bit dark for the background of the page. To make this logo pop, I created a white outline around it and added the "Fantasy Turf War" text along side it.
